Sky Pharmaceuticals
Sky Pharmaceuticals, headquartered in Harare, Zimbabwe, is a prominent distributor of pharmaceutical and healthcare products. The company represents multiple multinational firms and distributes their products across Zimbabwe, serving a wide array of pharmacies, hospitals, clinics, and healthcare facilities. Their distribution network is supported by a dedicated team of salespeople, telesales personnel, and merchandisers who ensure product availability in supermarkets and wholesalers nationwide.
Industry:
Pharmaceutical
Location:
Harare, Zimbabwe
Challenge – Managing Field Operations
Challenges
Field operations management
Customer visit tracking
Sales enablement (quotes & orders)
Order processing delays
Capturing customer feedback
Sky Pharmaceuticals faced challenges in managing field operations across various markets in Zimbabwe. They needed a field management solution to coordinate and track customer visits effectively. A sales enablement tool was also necessary for generating orders and quotes during these visits. Additionally, there was a significant delay between order generation and fulfilment due to the time needed to manually process orders at the end of the day. The absence of a standardised system for capturing customer feedback limited their understanding of customer expectations and relationship health.
